Video messaging heralds 16 days of activism against gender‐based violence

Different people holding a sign that says respect is

Regional leaders and CEOs have delivered a strong message against gender-based violence on this International Day of Elimination of Violence Against Women and Children.

The City of Ballarat along with Women’s Health Grampians and the CoRE Leadership Group have launched a video telling the story of the gender equitable future we desire, and how to achieve it (see below).

Produced with funding from Respect Victoria and the City of Ballarat, the campaign is part of the global 16 Days of Activism against GenderBased Violence - 25 November to 10 December.

As a collective civic leadership group with a shared vision for safe and equal communities, the regional leaders are lending their voice to the campaign calling for safety and equality in all businesses, on sporting fields, in Councils, health services and in organisations across the region.

The video aims to engage the community in conversations about respect during the 16 Days of Activism.

“We are proud to support this campaign in prompting the community to collectively call out harmful attitudes and behaviours, as well as understanding how to foster respectful relationships across all interactions in our everyday lives” Janet Dore, Chief Executive Officer, City of Ballarat said.   

Women’s Health Grampians Chief Executive Officer and Chair of the CoRE Leadership Group, Marianne Hendron, says it’s time to think about what a gender equitable future looks like and to call out disrespect, sexism and discrimination.”

Contributors to the video:

The Hon. Minister Gabrielle Williams, Minister for Prevention of Family Violence, Women and Aboriginal Affairs, Marianne Hendron, CEO, Women’s Health Grampians, Janet Dore, CEO, City of Ballarat, Tony Baker, Secretary, Minyip Murtoa Football Netball Club;,Greg Little, CEO, Grampians Community Health, Inspector Paul Bertoncello, Victoria Police, Ballarat, and Tanisha Lovett, Cultural Worker, Goolum Goolum Aboriginal Cooperative.

If you are experiencing or at risk of experiencing violence, help is available. You can access help 24/7 by calling Safe Steps on 1800 015 188 or by visiting If you are worried your behaviour might be harming your partner or family members, call the Men’s Referral Service on 1300 766 491 to speak to a specialist counsellor.